AutoWeb: Providing The Highest Quality Performance-Marketing Solutions

The online used car industry has experienced tremendous growth and development over the past few years. It is estimated that the current ratio of new-car to old-car purchases is 1:1.5. However, there is still much to be desired when it comes to improving the sales processes and quickly moving inventories using online platforms. Especially in 2023, as inventories again expand and buyers once again are flooded with choices.

Already a leader in the generation of new car consumer demand for OEMs and dealerships, AutoWeb is now cementing its presence in the used car marketplace. The premier provider of consumer leads, web traffic, and sales-enhancing technologies, AutoWeb focuses on enhancing the sales process so that their clients can sell more cars, in shorter time frames, and at a lower overall cost than other options available on the market.

“AutoWeb has developed a full-service digital marketing company that is solely focused on the automotive industry. By providing our partners with only the highest quality, pre-vetted leads, we hope to remain a trusted ally in this space for decades to come,” says Payam Zamani, Founder and CEO of AutoWeb.

AutoWeb has access to over 600,000 high quality new car leads per month, putting them in a prime position to not only cross-sell new car buyers into their used car program, but to also turn their site, UsedCars.com, into a premier destination for selling used cars online.

AutoWeb is currently focused on rebuilding UsedCars.com to provide better branding opportunities to dealers and to offer a more streamlined user experience. Their goal for the site is to become the go-to destination for all used car buyers. The platform is comprehensive and user-friendly. When a user's selected car becomes available on the platform the system notifies them directly, establishing a real-time connection between the customer and dealer. The goal of the site is to become a premier solution that will help dealers move their cars from lot to consumer in record time.
In recent years the online used car industry has been more focused on displacing dealers than helping them. AutoWeb is focused on improving existing retailers' ability to sell more efficiently online. They are not retailers. They are marketing experts. Their goal is quite simply to help dealers sell more cars. They also offer dealers dedicated support teams to give hands-on assistance to all dealership partners.

For dealers trying to sell and customers looking to buy, AutoWeb is poised to become the most comprehensive automotive resource online.