iDEALER :Redefining Courtesy Rides Management

iDEALER flips the script on automobile dealership last mile problems with its AI-powered rides management system. It is designed to streamline shuttle services for customers, valet services for vehicle pickup and return, and parts deliveries, making every mile smarter.

Traditionally, dealerships coordinate courtesy rides manually using clipboards, shared spreadsheets or dispatcher phone calls. This leads to inefficient routing, drivers’ inefficiency and long customer wait times. Without routing automation, dealerships lose time, increase labor and fuel costs and risk customer dissatisfaction.

"Our platform does the job of the dispatcher in the most efficient manner and delivers Uber-like customer experience” says Sergey Nekipelov, CEO.

iDEALER eliminates inefficiencies by automating and optimizing ride management. By reducing idle time and unnecessary mileage, the platform helps dealerships lower operational costs while streamlining service delivery. The result is faster, more reliable transportation for customers, directly enhancing their overall experience.

End-to-End Ride Management Built for Efficiency

iDEALER takes all incoming ride requests and creates the most optimal routes for the available drivers on-duty based on their driver roles configuration. If a dealership has several customers needing rides in the morning, the system plans stops from the closest to the furthest and then bring the driver back. In the afternoon, it does the same in reverse, for pickups. It prioritizes customers who have waited longer and balances workloads across multiple drivers.

iDEALER is particularly valuable for parts departments. Dealerships that deliver 40-60 parts per day often have drivers spend one-two hours in the morning just planning routes. It eliminates manual effort and increases productivity.

Integrating parts deliveries into shuttle operations, frequently maximizes efficiency. iDEALER Ai will never schedule the part stop with the customer in the vehicle.

iDEALER intelligently schedules work, considering vehicle capacity and time constraints, to avoid overlap and ensure efficient scheduling.

iDEALER’s automation eliminates driver time between trips. If AI sees the driver pulling into the dealership lot, it automatically creates the next route for that driver, reducing idle time and meeting customer requests without delay.

Serving Auto Groups with Multiple Rooftops

Multi-brand dealership groups often assign separate shuttle drivers to each location, leading to inefficiencies and underutilized resources. With shared shuttle fleets, iDEALER consolidates operations. A dealership with three shuttle drivers can typically reduce to two without compromising service quality.

AI-driven optimization delivers tangible results—reducing mileage by up to 20 percent. A shuttle averaging 5,000 kilometers per month can save around 1,000 kilometers, eliminating up to 15 hours of unnecessary driving in urban settings. This efficiency leads to measurable cost savings by reducing full-time equivalent labor costs across dispatchers, shuttle coordinators and drivers.

iDEALER’s optimization features extend beyond internal efficiencies. A customer-facing Uber-like component enhances the user experience. Customers receive live shuttle location, estimated arrival times via text message links, and enable customers to make changes to their ride without calling the dealership and without the need to download an app. Ai-powered change management will result in the most efficient solution for the customer and dealership.

Integrating into Ride-Sharing

iDEALER integrates Uber into its platform to solve long-distance ride inefficiencies—making it the only solution of its kind in the automotive space. Dealerships traditionally assign in-house drivers even for distant drop-offs, resulting in lost time and reduced shuttle availability. iDEALER introduces a hybrid model that recommends in-house drivers for local trips and dispatches Uber for longer, less efficient rides. This approach maximizes driver productivity, reduces unnecessary mileage and ensures customers are served promptly.

Recognizing iDEALER’s innovative approach, Uber selected it as a preferred automotive ride management partner in North America. The partnership was formally introduced at NADA 2020, where it showcased the Uber-integrated platform to the industry.

The evolution of iDEALER into a mature, dealership-ready product has been driven by a continuous feedback loop with its clients. What started with input from a few early users has now expanded into a robust feedback system across a broad base of dealerships.

Its goal is to continue refining operations to the point where multi-location dealership groups can operate as one unified, city-wide shuttle fleet. iDEALER is working toward a model where tasks are dynamically assigned based on driver location, maximizing efficiency across the network.

By continuously refining its platform, iDEALER delivers measurable outcomes for automotive dealerships, positioning itself as an industry leader in courtesy ride management.